May 26, 2008

Generation Y versus Big Law

I can't wait until Generation Y lawyers start flooding through the doors of big law firms. We're told that just about everything about Gen Y runs counter to the work ethic and environment of these firms. So a showdown is inevitable. It will be very interesting to see which force prevails.

Gen Y is often defined as that group between the ages of 11 and 25. These "millennials" have a very particular view of life, according to a recent article in The Observer, "They don't live for work...they work to live":
Here is a group that has never known, or even witnessed, hardship, recession or mass unemployment and does not fear redundancy or repossession, according to researchers. The result is a generation that believes it can have it all and is not embarrassed to ask for it; a generation that will constitute the majority of the workforce within a decade.
This article goes on to report that prospective employers have decided to bite the bullet and start catering to these employees. For example,
Procter and Gamble has already adapted its recruitment efforts and what it offers to meet the needs of Generation Y. Instead of just stressing higher salaries, this international company is highlighting the opportunity for flexible hours, the chance to work from home, the offer of up to a year of 'family leave' to look after children or elderly parents, and the promise of regular three-month sabbaticals. Similar packages are being offered by companies across Britain.
Does this sound like many law firms you know?

A few of us are lucky enough to work for rather progressive law firms. However, the majority of law firms can't even begin to think about offering packages like that offered by Procter and Gamble. In fact, noted law firm commentator Bruce MacEwen at Adam Smith, Esq. has come to the conclusion that work-life balance in law firms may be nothing more than "a dream for another decade." In his discussion of the report commissioned by Eversheds, "The Law Firm of the 21st Century," we learn that big law firms may be quite resistant to the type of change invited by Gen Y. (This report reflects the views of partners at top firms, as well as general counsel and senior executives at major companies and investment banks.)

Here's Bruce MacEwen's summary of what the report said about work-life balance:
56% of clients and 45% of partners believe more flexible hours are not a realistic solution. More specifically, while 51% of clients believe firms ought to be able to offer a "credible" balance alongside excellent client service (and did not see their demands as part of the problem), 48% of partners thought that work-life balance and top-notch client service are "a contradiction in terms."
And here is Bruce MacEwen's stark conclusion: "Permit me, however, to editorialize for a moment on `work/life balance.' I don't believe you can have it at a top-notch firm."

On the law firm knowledge management front, we've been telling ourselves for months now that once those Gen Y lawyers walk through the door, law firms will have to fulfill our KM technology requests because, after all, these young lawyers will demand it. These kids eat and sleep technology and they simply won't stand to be thwarted at work.

So the battle lines are drawn with respect to work-life balance in law firms. What about the early adoption of new technology? Will we have another generational battle there. And, if so, who will prevail? For law firm knowledge managers banking on the new Gen Y lawyers, you might want to stop and think about the work-life balance at your firm.

[Thanks to Headshift for pointing out The Observer Article.]

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